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the blog

weekly copywriting and conversion tips

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data + analytics

Sometimes, it’s not a data problem. It’s an imagination problem.

One of my favorite things on the planet, is to activate my imagination and figure out how to leverage a piece of data into something

creativity

What if you tried a new way?

My old way was not speaking up, and not looking stupid.My new way is to put myself out there. To assert something and take a

let's write compelling copy, packed with personality

sales page copy

Description of service or offering and how it helps your customer solve their problem. Paint a picture of success and what life looks like after working with you. ie. I provide X so you can X (save time/money/ reduce risk etc..