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the blog

weekly copywriting and conversion tips

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creativity

Tired of fear? Let’s enjoy the thrill of starting over then!

“Oh, f*ck. No way… Seriously?” My heart sank. My stomach clenched. My already stiff neck decided to debut a completely new level of tension that

self

Following excitement can lead you to a life you relish — here’s how

Back when dinosaurs roamed the earth and AOL was cool — I was an adorably oblivious and enthusiastic high schooler who loved computers (the internet)

growth

How Seth Godin’s Story Skills Workshop Helped Me Tell My Stories

Have you ever felt the stinging sensation of not fitting in? Having nothing to contribute to a conversation because you don’t have those shared experiences?

parenting

If you want to be good, have the courage to be bad first.

When I decided to start jiu jitsu, it was in the middle of the kids class. My kids had been going to these classes for

let's write compelling copy, packed with personality

sales page copy

Description of service or offering and how it helps your customer solve their problem. Paint a picture of success and what life looks like after working with you. ie. I provide X so you can X (save time/money/ reduce risk etc..